[2010.04.12] XU JINGLEI EXPLAINS PRODUCT PLACEMENTS

Xu Jinglei, Stanley Huang (Wong Lap Hung)

courtesy of takungpao.com

Xu Jinglei and Stanley Huang (Wong Lap Hung) promoted their film GO LALA GO in Shenzhen. At the press conference, Xu Jinglei wore a sexy Chinese dress and became the focus as soon as she appeared. April 16 would be Old Xu's birthday, and GO LALA GO will open nationwide on April 15. Old Xu very happily said, "It also considers as giving myself a birthday gift. Since it took over a year to make, I put a lot of effort into it." Wong Lap Hung very graciously followed, "That let the box office go over 100 million to be a birthday gift!" At the press conference Old Xu who was in a great mood answered the reporters' nonstop questions about product placement.

As for baring her back, some said that it was a nudity double. Xu Jinglei laughed and denied, "I don't need a nudity double, it's just a bare back. It's not too explosive." Yet Old Xu was not truly topless. From the screening highlight, although Old Xu bared her back, she had a special towel in front. As for rumored boyfriend Wong Lap Hung, Old Xu praised him, "He's right for the big screen because his aura would radiate." As for whether Old Xu in life would be like Du Lala in the film and give up love for work, Old Xu directly denied, "In life I would definitely give up career. Ultimately I work to live, not the other way around." Choosing Du Lala in the film, Wong Lap Hung surprisingly chose Rose. He said, "Because she is loyal, independent and mature."

GO LALA GO had 33 sponsors and 20 products appeared. It even chose to shoot on location in Thailand due to a Thailand tourist council sponsorship. Old Xu looked self confident, "Our product placements aren't forced. City movies without such brand names would be very hard,

they are useful in life."